Postemi vs. Metricool
Metricool's strength is detailed analytics: it shows organic results and ads data in one place, and it starts with a free plan. Postemi is built for daily content work: it covers 12 platforms in one visual calendar, and through MCP, the API, the CLI and the skill file it can also be driven by an AI agent.
Build your audience, grow your business
Plan and schedule posts for 12 platforms from one calendar. Post consistently to grow your audience and help more potential customers find you.
Postemi and Metricool at a glance
| Aspect | Metricool | |
|---|---|---|
| Cheapest paid plan | $13 / mo | about $20 / mo |
| Free plan | 7-day trial | |
| Analytics | Detailed, including ads data | |
| MCP server for AI agents |
This comparison is based on the competitor's publicly available pricing and feature list, as of 11 August 2026. Competitor prices are indicative and can change. Every brand name is a trademark of its owner. If we got something wrong, tell us and we will fix it.
What Metricool does well
- Besides organic results, it also handles Meta, Google and TikTok ads data in one report.
- The free plan can be used with no time limit, with one brand and 20 posts a month. LinkedIn and X can only be connected on a paid plan.
- It builds PDF and PPT reports from a template, and it has a Looker Studio connector. That takes a lot of hand work off agencies that report regularly.
- It also gives a social inbox and a Smartlinks link-in-bio page. Postemi has neither feature.
- Its MCP server is already available on the free plan, and it works with several AI agents.
When should you pick Metricool instead?
If you mostly measure and report, especially alongside paid campaigns, Metricool is the better pick. It pulls organic and ads data into a shared report, and it handles client messages in an inbox. Postemi is stronger if daily content work is at the centre: you schedule to 12 platforms from one calendar, handle recurring posts, and can even leave the calendar to an AI agent.
Why switch to Postemi?
- Accounts instead of brands. Metricool's plans follow the number of brands you manage, with one account per brand per platform. On Postemi Pro you connect ten social accounts for $25 a month.
- Full agent control. Metricool has an MCP server too. At Postemi that comes with a public API, posty-cli and a skill file written for AI agents, already on the Pro plan.
- Communities in one calendar. Postemi also schedules to Telegram, Discord and Slack. Those are not on Metricool's list. Brand pages and community surfaces then stay in the same calendar.
- Support from the founder. If you have a question, Norbi, the founder, replies. Every payment gets a VAT invoice.
Detailed comparison
A row-by-row look at pricing, platforms, posting and features.
Pricing
| Aspect | Metricool | |
|---|---|---|
| Cheapest paid plan | $13 / mo (Basic) | about $20 / mo (Starter, on yearly billing) |
| Pricing model | Fixed plans, not per channel | Fixed plans, by the number of brands you manage |
| Unlimited posts on every plan | On paid plans (fair use) | |
| Free trial | 7 days, a card is required to start | A free plan, with no time limit |
| On yearly billing | Two months free | Discount (up to 24%) |
| Billing | In your own currency, VAT included, with a VAT invoice | In euros or dollars |
| Social accounts on the cheapest plan | 5 | Five brands, one account per platform per brand |
| API access | From the Pro plan ($25 / mo) | ? |
| Cancel anytime |
Social platforms
| Aspect | Metricool | |
|---|---|---|
| TikTok | ||
| YouTube | ||
| X (Twitter) | ||
| Threads | ||
| Bluesky | ||
| Beta | ||
| Google Business Profile | Coming soon | |
| Telegram | ||
| Discord | ||
| Slack |
Posting and scheduling
| Aspect | Metricool | |
|---|---|---|
| Cross-posting from one editor | ||
| Multiple accounts per platform | ? | |
| Per-channel preview | ||
| Best-time suggestions | ||
| Per-channel tweaks | ||
| Drag-and-drop calendar | ||
| Day, week and month views | ||
| Save as draft | ||
| Recurring posts | ||
| Post delay | ||
| Comments and replies on the post | ||
| Separate clients | ? | |
| Media library | ? | |
| Image editor (Studio) | ? | ? |
| Video editor and UGC templates | ? | |
| Video publishing |
Features
| Aspect | Metricool | |
|---|---|---|
| Analytics | ? | ? |
| Team management | ? | ? |
| Email and in-app notifications | ||
| Timezone handling | ||
| Multiple workspaces | ? | ? |
| Plugs (automations) | ||
| RSS auto-post | ||
| Post sets | ||
| Short links | ? | |
| Signatures |
AI agent features
| Aspect | Metricool | |
|---|---|---|
| MCP server for AI agents | ||
| Command-line tool (CLI) | ||
| Public API | ? | |
| ChatGPT plugin | ||
| Claude Code integration | ||
| OpenClaw integration | ||
| Codex integration | ||
| Hermes integration | ||
| Muse integration | ||
| Webhooks |
Frequently asked questions
- Is Postemi cheaper than Metricool?
- Postemi Basic is $13 a month with five social accounts. Metricool Starter on yearly billing is about $20 a month, but it has an unlimited-time free plan with one brand and 20 posts a month. Competitor prices are indicative.
- What can Metricool do that Postemi cannot?
- Detailed competitor and ads reports, templated PDF and PPT summaries, a social inbox, a Smartlinks link-in-bio page and a Chrome extension. Postemi's analytics are still in beta, and the rest of those features are not in it. If these are the backbone of your daily work, Metricool fits you better.
- Which platforms does Postemi handle that Metricool does not?
- There is a strong overlap on the major social platforms, but Postemi also schedules to Telegram, Discord and Slack. Metricool, though, handles Twitch, which Postemi does not.
- Metricool has an MCP server too. How is Postemi different?
- MCP by itself is not the difference: at Metricool it is already available on the free plan. Next to MCP, Postemi adds a public REST API, a posty-cli command-line tool published on npm, and a skill file, from the Pro plan at $25 a month. ChatGPT, Claude, Codex, Muse, OpenClaw and Hermes can then manage your calendar directly.
- Can I bring my scheduled posts over from Metricool?
- There is no automatic import. You upload the media to Postemi's media library, paste the copy, then place the posts in the calendar.
- Why should I pick Postemi over Metricool?
- Switching is worth it if the emphasis is on scheduling and automation rather than reports. Postemi handles 12 platforms in one visual calendar, with unlimited posts on every plan. It does not use a built-in AI copywriter on purpose: through MCP, the API or the CLI you connect your own model.
Fair pricing, no hidden costs
Every plan starts with a 7-day free trial. We bill in US dollars and issue a VAT invoice.
Prices in US dollars. In Europe you pay the same amount in euros, in Switzerland in Swiss francs.
Basic
- 5 social accounts
- 100 X posts a month
- 1 workspace
- One user
- Not included: Advanced image editor
- Not included: Viral video + UGC templates
- Not included: Automations
- Not included: API access
- Not included: Posting with an AI agent
- Unlimited posts
- Multiple accounts per platform
- Scheduling
- Calendar view
- Repeated posts
- Post delays
- Studio access
- Analytics (beta)
- Post comments
- Dark & light mode
Pro
Most popular- 10 social accounts
- 250 X posts a month
- 1 workspace
- One user
- Not included: Advanced image editor
- Not included: Viral video + UGC templates
- Automations
- API access
- Posting with an AI agent
- Unlimited posts
- Multiple accounts per platform
- Scheduling
- Calendar view
- Repeated posts
- Post delays
- Studio access
- Analytics (beta)
- Post comments
- Dark & light mode
Creator
- 30 social accounts
- 400 X posts a month
- 5 workspaces
- 15 users
- Advanced image editor
- Viral video + UGC templates
- Automations
- API access
- Posting with an AI agent
- Unlimited posts
- Multiple accounts per platform
- Scheduling
- Calendar view
- Repeated posts
- Post delays
- Studio access
- Analytics (beta)
- Post comments
- Dark & light mode
Team
Highest limits- 100 social accounts
- 800 X posts a month
- Unlimited workspaces
- Unlimited users
- Advanced image editor
- Viral video + UGC templates
- Automations
- API access
- Posting with an AI agent
- Unlimited posts
- Multiple accounts per platform
- Scheduling
- Calendar view
- Repeated posts
- Post delays
- Studio access
- Analytics (beta)
- Post comments
- Dark & light mode
TikTok
Instagram
Facebook
Threads
LinkedIn
YouTube
X
Pinterest · beta
Bluesky
Google Business · coming soon
Discord
Telegram
Slack
Grow your audience,not your workload
Postemi brings your social accounts together in one calendar, so you can spend more time on your leads and your business. Don't let managing your accounts take up ten hours a week.